Marketing Letters
| ISSN: | 1573-059X (E-ISSN) 0923-0645 (P-ISSN) |
|---|---|
| Publisher: | Springer |
| Entitled Authors: | Corresponding author |
| Subject: | Business and Economics |
| Business Model: | hybrid OA |
| License: | CC BY |
| Homepage: | https://springer.com/11002 |
| Info Links: | MPDL Information
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